Integrating the Show Directory into your Tradeshow Marketing

Drive Qualified Attendees to your Website - and to your Booth

Attendees on tighter travel budgets and more focused pursuits are using the internet to better prepare and plan their time at the show. They quickly search the entire event space from any one of several locations throughout the show - or even online - finding exactly the products, services and companies they are looking for. They won't have time to stroll and browse the floor so don't wait for them to pass by to see you. Be sure to engage them before the event, invite them to visit your website, let them know what you'll be showing at your booth, and be easy to find on the floor!

Maximize Your Exposure

You Are Here will be deployed on multiple large, touch-screen
stations throughout the event. Exhibitors can now reach out beyond the booth and throughout the expo to project their message directly to interested attendees.

You Are Here will also be online several weeks before the event. Attendees get to explore the system on the SURF website and plan who they want to visit at the show.  Extend your message beyond your own website and target exactly the people you hope to meet at the show.

Strong ROI

If branding, positioning, announcements and lead generation are your goal, SURF has the solution for you!

Learn more about how You Are Here will work for you: